Terms of Service

Terms of Service

Last updated: 21 April 2026 · Draft v0.1 for preview

Preview notice: these Terms govern the free preview of AtriTap. A fuller version reviewed by a UK solicitor will replace this draft before paid tiers launch.

1. Who we are

AtriTap ("we", "us") provides a marketing tracking configuration service at atritap.com. These Terms, together with our Privacy Policy, govern your use of the service.

2. Account eligibility

You must be at least 18 years old and legally able to enter into a contract. You are responsible for keeping your account credentials confidential and for all activity under your account.

3. What AtriTap provides

AtriTap generates configuration plans and documentation based on the answers you submit during onboarding. Outputs are recommendations. You are responsible for implementing them, for verifying correctness in your environment, and for compliance with any third-party platform's terms (Google, Meta, TikTok, and others).

4. What AtriTap is not

AtriTap is not a legal, tax, accounting, or compliance service. The configurations we generate assume standard setups; unusual or highly regulated businesses should validate recommendations with qualified advisors.

5. Acceptable use

You agree not to:

  • Use AtriTap to generate configurations for sites engaged in illegal activity.
  • Attempt to reverse-engineer, scrape, or abuse the service.
  • Circumvent rate limits, security controls, or authentication requirements.
  • Submit false or misleading information during account creation or onboarding.

6. Your content

Onboarding answers and generated configurations are your content. AtriTap is granted a limited license to store, process, and display them back to you as part of providing the service. We will not sell or share your content with third parties except as needed to operate the service or as required by law.

7. Free preview

During preview, AtriTap is provided free of charge. We may modify, suspend, or discontinue preview features at any time. Paid tiers and pricing will be announced separately; existing preview users will be notified by email before any paid feature is enabled.

8. Service availability

We aim to keep AtriTap available but do not guarantee specific uptime during preview. Scheduled maintenance or unexpected outages can occur. We are not liable for disruptions caused by upstream processors (Vercel, Supabase, Google, Resend) that are outside our reasonable control.

9. Disclaimer of warranties

To the fullest extent permitted by law, AtriTap is provided "as is" and "as available" without warranties of any kind, whether express or implied. We do not warrant that the service will be uninterrupted, error-free, or that the configurations generated will produce any specific business outcome.

10. Limitation of liability

To the fullest extent permitted by law, AtriTap will not be liable for any indirect, incidental, special, consequential, or punitive damages, or any loss of profits or revenues, whether incurred directly or indirectly. Our total liability for any claim arising out of or relating to these Terms or the service will not exceed the greater of (a) fees paid by you to AtriTap in the twelve months preceding the claim, or (b) GBP 50.

11. Termination

You may close your account at any time by emailing us at hello@atritap.com. We may suspend or terminate your access if you violate these Terms or misuse the service. On termination your personal data is handled per the Privacy Policy.

12. Governing law

These Terms are governed by the laws of England and Wales. Disputes will be resolved in the courts of England and Wales, unless you are a consumer resident elsewhere and entitled to bring proceedings in your local courts under applicable law.

13. Changes

We may update these Terms from time to time. Material changes will be notified by email at least 14 days before taking effect, and the "Last updated" date above will be revised.